Shipping Automation
That Plays by Your Rules
Automation That
Follows Your Rules
Automation That Follows Your Rules
Set rules by destination, order value, weight, product, sales channel, or fulfillment location. OTO uses them to automate carrier selection, label creation, and dispatch.
Set rules by destination, value, weight, product, channel, and more. OTO automates the rest.


Why Manual Shipping Gets Harder as You Grow
The right carrier changes from order to order.
More orders mean more shipping decisions to make.
More manual steps mean more room for mistakes.
Turn Repetitive Shipping Decisions Into Rules
Turn Repetitive Shipping
Decisions Into Rules
Define how orders are assigned, prioritized, and distributed across carriers, then let OTO apply the same logic automatically to every matching order.
Set your order rules once, and OTO automatically assigns, prioritizes, and routes every matching order.

Conditional Carrier Assignment
Set rules by destination, order value, SLA, weight, or product type, and automatically assign matching orders to the carrier that fits your criteria.
✅ Average of 120+ hours saved per month

Conditional Carrier Assignment
Set rules by destination, order value, SLA, weight, or product type, and automatically assign matching orders to the carrier that fits your criteria.
✅ Average of 120+ hours saved per month

Conditional Carrier Assignment
Set rules by destination, order value, SLA, weight, or product type, and automatically assign matching orders to the carrier that fits your criteria.
✅ Average of 120+ hours saved per month
Priority-Based Carrier Selection
Prioritize carriers by cost, delivery speed, or service preference, so every matching order follows the same selection logic.
✅ 80% fewer manual carrier-selection decisions
Priority-Based Carrier Selection
Prioritize carriers by cost, delivery speed, or service preference, so every matching order follows the same selection logic.
✅ 80% fewer manual carrier-selection decisions
Priority-Based Carrier Selection
Prioritize carriers by cost, delivery speed, or service preference, so every matching order follows the same selection logic.
✅ 80% fewer manual carrier-selection decisions
Carrier Distribution Balancing
Distribute orders across carriers based on your configured allocation rules, reducing manual workload as shipping volume grows.
✅ 90% less manual shipment allocation
Carrier Distribution Balancing
Distribute orders across carriers based on your configured allocation rules, reducing manual workload as shipping volume grows.
✅ 90% less manual shipment allocation
Carrier Distribution Balancing
Distribute orders across carriers based on your configured allocation rules, reducing manual workload as shipping volume grows.
✅ 90% less manual shipment allocation
Set the Rules. Let OTO Handle the Shipping Decisions.
Scale your shipping operations without scaling the manual work.
Set the Rules. Let OTO Handle the Shipping Decisions.
Scale your shipping operations without scaling the manual work.
Set the Rules. Let OTO Handle the Shipping Decisions.
Scale your shipping operations without scaling the manual work.
Frequently Asked Questions
Everything You Need to Know Before Getting Started
How many shipping automation rules can I create?
Starter supports up to 5 shipping automation rules, Scale up to 10, and Pro and Enterprise include unlimited rules. Shipping Automation is not included in the Free plan.
Can I give priority to certain carriers?
What happens if my preferred shipping option isn’t available?
Can my team configure the automation rules?
What can I use to trigger a shipping rule?
How many shipping automation rules can I create?
Starter supports up to 5 shipping automation rules, Scale up to 10, and Pro and Enterprise include unlimited rules. Shipping Automation is not included in the Free plan.
Can I give priority to certain carriers?
What happens if my preferred shipping option isn’t available?
Can my team configure the automation rules?
What can I use to trigger a shipping rule?
How many shipping automation rules can I create?
Starter supports up to 5 shipping automation rules, Scale up to 10, and Pro and Enterprise include unlimited rules. Shipping Automation is not included in the Free plan.
