OTO Attended the E-Commerce Summit Themed “The Transformation Journey with Artificial Intelligence”

On December 12, 2024, we participated in the E-Commerce Summit held at Çırağan Palace, themed “The Transformation Journey with Artificial Intelligence.” The summit welcomed over 250 industry professionals from across a wide range of sectors.

The event brought together leading professionals from e-export, payment systems, logistics, marketing, advertising, communications, technology, transportation, telecommunications, automotive, real estate, healthcare, and finance.

The summit featured some of the most prestigious brands in the industry and hosted inspiring panels. Innovative ideas that add value to the business world were shared. One of the key topics was the transformation of marketing through AI and the upcoming innovations and changing strategies expected in 2025. Speakers discussed how AI, when used with the right strategy, could become a cornerstone of the marketing sector in the coming year.

Throughout the event, we had the opportunity to connect face-to-face with industry leaders, discussing the future of e-commerce, AI-powered solutions, and emerging strategies.

Uğur Eroğlu, General Manager of OTO Turkey, commented:

“At OTO, we maintain a high level of AI integration. Our AI solutions support users at every step, and we continue to develop projects to push this even further. The key is to integrate AI correctly while maintaining a human-centered balance.”

We were delighted to be part of this important event.