Cosmetics shipping in Saudi Arabia 2025 [Guide]

The cosmetics and skincare market around the world, especially in the Kingdom of Saudi Arabia, has witnessed significant growth recently. Experts expect its growth to increase at a compound annual rate of 9.72% during the years (2020-2025), which demonstrates the importance of this sector and its effective impact on the economy.

Given the sensitivity of these types of products, they are subject to certain laws and regulations governing shipping operations, which ensure the safety and quality of cosmetics and personal care products and their delivery to the end consumer as quickly as possible and with the best quality.

In the following lines, we will try to cover some important topics related to shipping cosmetics, but let us first shed light on the cosmetics market in Saudi Arabia in more detail.

A Look at the Cosmetics Market in Saudi Arabia in 2024

According to a report issued by Mordor Intelligence market research agency, the cosmetics and skincare products market in Saudi Arabia is one of the largest markets in the region, where consumers spend a lot of money to maintain their personal appearance and project an image of elegance and distinction.

This contributed to accelerating the pace of growth for this sector, especially with the flourishing e-commerce field and the emergence of many stores specializing in the sale of cosmetics.

It is worth noting that Jeddah and Riyadh constitute the center of growth and consumption for cosmetic products in the Kingdom, due to the high percentage of youth in these two cities and thus the presence of greater consumption and purchasing patterns.

On the other hand, there is increased interest from consumers in the Kingdom in skincare products, and this is due to the fear of many people of aging, which in turn led to an increase in demand for natural anti-aging skincare products in the country.

All these combined factors explain the reason behind the growth of this market all over the world, especially in Saudi Arabia, and the volume of investments in this market, and thus the effective economic impact on the economies of countries.

Here is a quick overview of the most important statistics related to the cosmetics market in Saudi Arabia.

Key Statistics for the Cosmetics Market in Saudi Arabia in 2024

• The estimated size of the cosmetics market in Saudi Arabia is approximately $5.21 billion in 2023. It is expected to reach $5.64 billion by 2028, registering a compound annual growth rate (CAGR) of 1.60% during the forecast period (2023-2028).

• The country witnessed significant growth in online sales of cosmetics and fragrances, especially among women and millennials, driven by several factors such as the widespread internet penetration, consumers' reliance on online shopping and purchasing, rising per capita income, and increasing interest in personal appearance and skin maintenance.

• Experts expect the e-commerce market for fragrances and cosmetics to grow at a compound annual growth rate of 9.72% during the forecast period (2024-2029).

• The increasing spread of the internet, the growing number of social media users, and the influx of beauty influencers in Saudi Arabia have played an important role in raising awareness about cosmetics and their importance, and consequently increasing the demand for them.

• The average annual spending of Saudi women on cosmetics is about $909, making them among the highest spenders globally in this sector.

• Moisturizers of all types are highly popular in the Kingdom due to the high temperatures, which can cause skin dehydration, contributing to the increased demand for products that provide intense hydration and prevent skin dryness.

• Demand for luxury cosmetics is increasing, with the sales percentage of these products within the Kingdom reaching 54% of the total sales in the Saudi cosmetics market, along with a noticeable increase in demand for Halal cosmetics, as consumers look for products that comply with their religious beliefs.

• Due to the increased consumer awareness regarding the harmful effects of chemical compounds on the skin, the demand for purchasing cosmetics containing natural ingredients has risen, along with the increasing preference for innovative and environmentally friendly packaging designs.

To catch up and benefit from the huge growth in the cosmetics sector in the Kingdom, as an e-store owner, you must understand the mandatory regulations and requirements for shipping cosmetics from or to Saudi Arabia safely, and understand the different types of these products to determine the level of handling them, which leads us to the next point.

Do all types of cosmetics fall under the category of hazardous materials that require special handling?

The short answer is definitely no. Most cosmetic products do not fall under the category of hazardous or prohibited materials for shipping. Even other materials that may contain certain chemicals are not prohibited from shipping as long as the rules and regulations for their shipping are followed.

More specifically, cosmetics free of flammable chemicals, such as some creams, moisturizers, blush, and some other powders, do not fall under the category of prohibited shipments, and can be easily shipped provided they are properly packaged to maintain their quality and protect them from damage.

This is unlike other cosmetics and skincare products such as perfumes and nail polish removers, which contain some flammable chemicals such as alcohol and require special measures in the packaging process to be shipped safely.

It is worth noting that cosmetics with a flash point below 60 degrees Celsius are not classified as restricted cosmetics for shipping, provided necessary precautions are taken to increase safety. This is unlike cosmetic products that contain chemicals with a flash point of 199.4 degrees Fahrenheit (93 degrees Celsius), which fall under hazardous materials that require specific measures to prevent them from catching fire.

Here are some examples of cosmetics that pose a risk due to the inclusion of certain chemicals in their manufacturing, which fall under Category 2 of gases or Category 3 of flammable liquids:

• Perfumes.

• Aerosol sprays such as deodorant and hairspray.

• Compressed creams such as some foundations and shaving creams.

• Nail polish remover.

Naturally, some factors must be taken into account when shipping different types of cosmetics and delivering them to consumers with the best quality, which is what we will address in this paragraph.

9 Important Factors to Consider When Shipping Cosmetics of Different Types

There are many factors that must be considered to ship cosmetics easily and ensure their safe delivery with the best possible quality. Among these factors are:

1. Understanding the nature of cosmetic products and their sensitivity:

As mentioned earlier, cosmetic products include a wide range of items, and each category has specific shipping requirements. You must be aware of the nature of the product you sell and the appropriate conditions for its transportation and storage.

For example, light-sensitive products may need opaque packaging to protect them from UV rays, while some skincare products require temperature-controlled shipping to prevent damage.

2. Choosing the appropriate packaging materials:

Poor packaging of cosmetics and skincare products causes many problems that lead to their damage and perhaps some disasters if they are flammable. Therefore, this important factor must be taken into account, and attention must be paid to packaging products according to a studied scientific method and choosing the appropriate packaging materials for the nature of the product.

You can use these tips to ensure the quality of cosmetic product packaging:

• Ensure the rigidity of the outer package, especially for cosmetics packaged in fragile bottles such as perfumes and nail polish.

• For perfumes and liquid cosmetics, you should follow the instructions for shipping liquids and carefully package them inside designated leak-proof bags or containers, then place them in the boxes upright.

• If you are shipping more than one product in one shipment, you should pack the items inside shipping boxes separately by wrapping them with multiple layers or placing cardboard dividers to protect them from shocks during the shipping process.

• Ensure that no empty space is left inside the shipping containers or boxes between the items by using cushioning materials such as Bubble Wrap, Air Pillows, or Crumpled Paper; to ensure that the products remain securely in place and do not move inside the package during transit.

• Use the H-taping method to seal all edges and any remaining layers.

• Add labels indicating the type of product and how to handle it during transit.

⭐ There is no doubt that integrating eco-friendly packaging options such as biodegradable materials or recycled containers reduces the environmental impact of shipping, aligns with sustainable practices, and enhances the brand image among conscious consumers, so you should also pay attention to this aspect.

3. Temperature Control

Some cosmetic products are highly sensitive to temperature fluctuations. Given the high temperatures in the Arabian Gulf region, temperature-controlled shipping is essential to maintain product efficacy.

The use of Insulated Packaging and Gel Packs can help maintain the desired temperature during transit.

4. Clarifying Shipping Instructions with Labels

Clear and accurate labeling on packages is essential to ensure careful handling of the shipment. This includes handling instructions such as:

• "Fragile"

• "This Side Up"

• "Keep Refrigerated"

These instructions alert shipping companies and customers to handle the packages with care, especially when dealing with sensitive cosmetic items.

5. Adherence to Documentation Requirements:

Hazardous cosmetics must be accompanied by the required documentation in accordance with laws and regulations. For example, a document indicating the manufacturing materials, the percentage of restricted or prohibited substances in the product, and another document indicating the quality of the product and its adherence to safety and security standards, etc., should be attached.

Accurate information about the cosmetics shipment should be provided to avoid any delays or penalties that affect the quality of the cosmetic products and cause delays in their delivery at the specified times.

6. Compliance with Shipping Rules and Regulating Laws:

Before considering shipping cosmetics, it is essential to comply with international shipping regulations. You must understand the laws and regulations of the destination to which you will send your shipments to avoid customs problems and delays, and so that you do not incur additional fees or rejection of the shipment, thus losing money and customer trust in the brand.

For example, if you are shipping cosmetics from Saudi Arabia to Egypt or vice versa, some regulations and conditions must be observed, such as:

• Obtaining the necessary import and export licenses from the competent authorities in Saudi Arabia for shipping cosmetics.

• Submitting documents showing that the cosmetic products are non-flammable.

• Submitting documents proving the quality of the products and their adherence to safety and security rules.

• Compliance with packaging standards to achieve the principle of public safety according to Saudi authorities and international health organizations.

7. Partnership with Reliable Shipping Companies:

Choosing reliable shipping companies with experience in handling cosmetic products is essential. Reputable carriers have established procedures for handling packages carefully, which reduces the risks of damage or mishandling.

When shipping hazardous cosmetic products, it is important to choose a shipping company that is proficient in handling hazardous and sensitive materials. You can review the selected company's website, user comments on social media channels, and consult experts in the field to determine the shipping company's experience in dealing with this type of product.

8. Determining the Appropriate Mode of Transport:

Cosmetic products require specialized means of transport because they are sensitive to temperature, light, etc. Therefore, it is necessary to determine the appropriate mode of transport according to the recommended instructions to maintain the quality of the products and prevent their damage.

For example, some cosmetics such as skincare products containing sensitive materials like Vitamin C and Retinol need to be transported in refrigerated trucks to control temperatures, while other products such as moisturizers and certain types of creams and oils need to be transported in insulated trucks to prevent moisture, etc.

9. Insuring Shipments:

While retailers take every precaution to ensure safe shipping, accidents can still happen. Adequate shipping insurance coverage provides financial protection in case of lost or damaged shipments, giving retailers and customers peace of mind.

Therefore, you should weigh the pros and cons of different types of shipping companies and choose the most suitable one for your needs. You can create a free account with Oto and choose from more than 200 local and international shipping companies to ship your products, regardless of their nature. In addition, you can track SMSA shipments and various other shipping companies and monitor the movement of the shipment in real-time.

⭐ One of Oto's most prominent clients specializing in selling cosmetics is Rowad Al Anaya for Cosmetics Establishment. You can follow their approach and ship your products safely and effectively with Oto.

Best Cosmetics Shipping Companies in Saudi Arabia

Aramex

Aramex is one of the leading global companies in the field of shipping and logistics services, and since its establishment, it has managed to integrate technological innovation with deep knowledge of local market needs. Aramex in Saudi Arabia enjoys a wide reach and a strong distribution network that includes all cities and regions, making it a reliable choice for shipping cosmetics.

DHL

DHL holds a prominent global position and is known for its exceptional ability to manage international shipments with high efficiency. For the cosmetics market in Saudi Arabia, DHL offers value-added services that make it a preferred choice for major brands.

SMSA Express

It is one of the oldest shipping companies in Saudi Arabia, with a long history of providing reliable and fast services to various sectors. It has dedicated a large part of its operations to meeting the needs of the cosmetics sector, given the sensitivity of these products and the diversity of their requirements. SMSA is distinguished by its ability to reach remote areas, in addition to providing accurate packaging solutions that prevent any damage or leakage during the shipping process.

Naqel Express

It is a Saudi company that has proven its worth in the logistics services market thanks to its advanced solutions and consideration of the needs of various sectors, including the cosmetics sector. One of Naqel's most prominent advantages is its ability to customize shipping services according to the product type, size, and degree of sensitivity, making it ideal for transporting sensitive products with high efficiency.

Delux Express

Delux Express is one of the emerging Saudi companies that provides customized shipping services for small and medium-sized stores, in various sectors including cosmetics stores. Despite its recent establishment compared to shipping giants, Delux has managed to establish its presence thanks to its commitment to service quality and quick response.

MSC Logistics

It is known for its deep expertise in the field of transportation and distribution, and offers specialized solutions for sectors that require extreme care in shipping, including cosmetics. The company provides distinguished services that include refrigerated transport, temporary storage, and final distribution, making it an ideal choice for brands that deal with products affected by heat or humidity.

Important Additional Guidelines to Follow for Packaging Cosmetics

Due to the sensitivity of cosmetic products, there are many standards and guidelines that must be followed in the packaging process for this type of product, which are:

• Choosing light-blocking packaging materials:

Some skincare products are highly sensitive to light. The more they are exposed to light, the higher the probability of these products being damaged and losing their effectiveness. Therefore, it is necessary to choose packaging materials that reflect light rays or block them to prevent leakage, thus maintaining the quality and shelf life of the products.

• Choosing non-corrosive packaging materials:

Some cosmetics, especially those containing fruit extracts, can contain high levels of acids, which can cause corrosion of some packaging used for wrapping, such as metal containers. Therefore, it is necessary to choose non-corrosive packaging materials such as glass and secure them with protective materials.

• Choosing flexible containers:

Some cosmetic and skincare products require packaging in flexible containers due to their high viscosity, such as gel or some cosmetic creams, so that they are compressible and the substance can be extracted from them for use.

Finally, we review some of the recommended and commonly used materials in the packaging of cosmetic products...

[Additional Information] The Most Recommended Materials for Packaging Cosmetics

• Polyethylene Terephthalate (PET):

Polyethylene Terephthalate (PET) is commonly used for designing the outer containers for some cosmetics, especially those packaged in compressible tubes like some creams.

This material is also highly resistant to chemical compounds that cause the breakdown of plastic containers, making it a good option for skincare products that contain high levels of acids such as oils and others.

• Polypropylene Plastic:

Packaging materials made from this substance are environmentally friendly because they are recyclable and free of harmful substances. This material is also commonly used in packaging many cosmetics and skincare products such as some types of creams and shampoos, due to its high flexibility, which makes it an excellent choice for various cosmetic products.

• Glass:

Glass is also a commonly used material for packaging many cosmetics such as perfumes and nail polish remover, etc. However, glass is fragile if not secured adequately, in addition to its high cost compared to other packaging materials.

In Conclusion,

No one can deny the impact of cosmetics on international economies, especially in Saudi Arabia, given the continuous growth of this sector. Therefore, commercial activities must adhere to the mandatory regulations and laws, and observe packaging according to a systematic scientific method to ensure safe shipping of these types of products and their delivery to consumers with the best possible quality, thus gaining their satisfaction and enhancing their loyalty to the brand.